Archive for June, 2010

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Mountain Dew Code Red

June 29th, 2010 by william | No Comments | Filed in competition, editorial, video, web page

There is a vertical banner on the side of my blog that has google ads on it. I think I get paid for each click or something but normally they have nothing to do with skateboarding and I guess no one ever clicks on them anyway, because I’ve never seen any money from it. Well a while back there was a Mountain Dew Code Red banner and it looked interesting. I didn’t click it because that’s a violation of the terms of use, but there was a URL http://www.mountaindewcodered.co.nz so I typed it in.

It’s a site decked out like a flat that features three action sports athletes (“the Residents”), a prize room (“Gear Room”) and a TV with action sports videos (“Watch the Stunts”) on it. The action sports athletes are: wakeboarder Brad Smeeke, BMXer Haimona Ngata and skateboarding’s Brett Band. I always have two feelings when I see these sites, first I’m happy that a skateboarder has the opportunity to be on this sort of thing and that someone from outside is interested in skateboarding, but then I get disappointed because it’s too mainstream and thus a little cheesy.

Anyway here’s Brett’s footage on the “Watch the Stunts” section and a behind the scenes clip featuring all three “action sports stars”.

The site is pretty much done now and all the clips are up.

Here in New Zealand Code Red has a berry flavour, but in the US it’s cherry. In the States things have moved on as far as the flavours go, in addition to the CodeRed (Cherry), there is LiveWire (Orange) and Voltage (Raspberry, Citrus and Ginseng), as well as White Out (White-Colored Citrus) which is due out later this year.

Things have also moved on with the Green Label Sports too. In addition to the Dew Tour with footage here, Paul Rodriguez has a mini site. The tour must cost a bit to put on, and I doubt if it they would break even let alone make a profit. It’s cool that they have chosen to put money into our sport.

Another interesting feature on the US site is the “Green Label Art” Shop Series. Thirty-five skate shops across seven different regions in the US each created their own can design. Pretty cheesy, but it’d be cool to have your own can. Schidt colab.

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Go Skateboarding Day

June 27th, 2010 by william | No Comments | Filed in event, international, street

Go Skateboarding Day has been and gone for 2010. It’s an event that’s been growing over the last few years and is a good event to show the sheer numbers of people who participate in skateboarding these days. Skateboarding can occur in various places at all times in a city. People skate where they want when they want, one of the attractions. It’s not like team sports where for a few hours on a Saturday you can go to a number of parks and physically count all the players. Skateboarders are more hidden and that’s why often it’s quite a struggle for us to get and keep public facilities despite the large number of participants. Go skateboarding Day is an opportunity to promote skateboarding on a worldwide scale.

From New York City, Krews Lizard King and Muska create an event for Go Skateboarding Day.

Go Skateboarding Day NYC 2010 KR3W / CCS from KR3W DENIM on Vimeo.

Coverage of the Vans Go Skateboarding Day in Shanghai China.

Go Skateboarding Day Shanghai 2010 from Charles Lanceplaine on Vimeo.

From Tampa.

Emerica do the Wild in the Streets thing on the Sunday 20th June and some on the 21st which is the actual day.

Here’s an article from the London event on the Transworld site.

Here in the Sourthern Hemisphere it’s winter and the weather is so variable. Octofest would have been cool to celebrate on Sunday 20th June because of that worldwide tie in, but I guess we had an enjoyable day on the Saturday at Skate to Relate III, which isn’t too far away from the actual day.

Nonetheless skaters from southern hemisphere Sydney had a good day.

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Love Child Remake

June 26th, 2010 by william | No Comments | Filed in USA, history, nostalgia, video

On the DVS website there is a clip of Daewon Song doing a remake of his Love Child section. Pretty cool.

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